About Me

About Me

NIFT M:Des | 4+ Years

Hi I'm Sidak Sodhi

I’m Sidak Sodhi — A UX designer who believes in blending curiosity, empathy, and a bit of chaos (the good kind) to craft meaningful digital experiences.


Whether I’m mapping a checkout journey, building a design system like “Bugged Out,” or testing out a “Moo-spective” mode, I’m always exploring ways to simplify the complex — and have a little fun while doing it.


When I’m not designing, I’m probably out on a long drive, sketching something abstract

4.5

Years of Experience

10+

Satisfied Clients

20+

Completed Projects

Associate Manager UX

Dec 2024 - Present

Led UX Labs (GCC) efforts within the Sales E-commerce team at PepsiCo, utilising tools like UserZoom and DragonflyAI to analyse user behaviour and identify key friction points across digital touch points.

UX Design Consultant

July 2022 - Dec 2024

Led UX design initiatives for diverse clients, focusing on research, design thinking, prototyping, and testing, while collaborating with developers and managing client interactions.

UX/UI Designer

Jan 2022 - June 2022

Developed interactive prototypes, splash screens, and animations for mobile and web applications in the fintech space. Led the design of user interfaces that emphasized seamless interaction and engagement, integrating feedback from usability tests into the final product. Created brand elements, including logos, ensuring cohesive visual identity across platforms.

4.5

Years of Experience

10+

Satisfied Clients

20+

Completed Projects

Associate Manager UX

Dec 2024 - Present

Led UX Labs (GCC) efforts within the Sales E-commerce team at PepsiCo, utilising tools like UserZoom and DragonflyAI to analyse user behaviour and identify key friction points across digital touch points.

UX Design Consultant

July 2022 - Dec 2024

Led UX design initiatives for diverse clients, focusing on research, design thinking, prototyping, and testing, while collaborating with developers and managing client interactions.

UX/UI Designer

Jan 2022 - June 2022

Developed interactive prototypes, splash screens, and animations for mobile and web applications in the fintech space. Led the design of user interfaces that emphasized seamless interaction and engagement, integrating feedback from usability tests into the final product. Created brand elements, including logos, ensuring cohesive visual identity across platforms.

Bhoomshiva!

"Keep on trying, stay so chill,Hope for the best, save up still"

Linkedin
Behance
Instagram
Mobile No:
+91-8208446328

Bhoomshiva!

"Keep on trying, stay so chill,Hope for the best, save up still"

Linkedin
Behance
Instagram
Mobile No:
+91-8208446328